Posted by: hamsaseo | April 6, 2010

6 Internet Marketing Myths

Most marketers fail online because they truly believe the 6 internet marketing myths

Every day thousands of people go online to make money but most of them fail miserably because they either truly believe one of the 6 Internet Marketing Myths or or all of them. You can read them below and discover the grain of salt in all of them.

Myth #1: Internet Marketing is EASY.
This is probably the biggest myth of all, and let me tell you Internet marketing is hard, takes time, effort not mention money and anyone who suggests otherwise is trying to sell you a bunch of horse hockey. Granted that it’s comparatively easier to brick and mortar in that there’s no inventory to carry, no shipping of goods no sales staff and virtually no overhead, but a lot of work is still involved.

Myth #2: ANYONE Can Make Money Online

Folks, this is simply not true. Unless someone gets off their lazy boy recliner and download/read everything they can about internet marketing, and put an action plan in motion, they will never make a dime on the internet. DO NOTHING, MAKE NOTHING.

Myth #3: You Can “GET RICH QUICK” On the Net!

This is the trap that a lot of newbie internet marketers falls into including myself when I first started, why? because scammers make it sounds so easy and let me tell you, chasing “get rich quick scheme” is a WASTE OF TIME!, money and energy. It just won’t happen overnight, instead do some research and find out what people really want and need then give it to them especially a sense of reality.

Myth #4: It’s FREE to Do Business Online
This is one of my favorite myths because I believed it during my first year of internet marketing and it just wasn’t true then, it isn’t true today. Compared to opening your first coffee shop or gift shop in downtown Los Angeles, internet business start-up cost and maintenance cost is pretty low. Once you have your domain set up, you only pay for internet connection, advertising and ongoing educations, that’s it. You can’t expect to make money selling free stuff and ask others to do the same. Folks! it takes money to make money.
Myth #5: It’s TOO LATE to Start an Internet Business

Most internet marketers would love to hear people say “It’s too late now, too many competitions, I should just pack my bags and go home, the internet is too complicated, etc…”. You know why? the less people they have to compete with the better which in turn will make them more money.The fact is, it’s never ever too late to start anything and that includes internet business. I firmly believe that the internet is not going anywhere and you should too. Every year the stats will show you the number of people shopping online are increasing, their spending dollars are growing and the number of people going online is increasing also.

Myth #6: The BIG Money Talk is JUST HYPE

As I’ve told you before, “it takes money to make money?” Well it’s true, although you will be hard pressed to find experienced internet marketers to tell how much they spend on promoting and advertising. Sometimes, you have to dig a little deeper to find the truth in every hype you read. It’s a fact that the people that makes alot of money online also spends alot of money on advertising, tools, resources and know how to get the job done.

If you are willing to take the necessary action to make ‘big money’ happen for you – it will. It takes time. You can criticize, be skeptical and sure that ‘big money’ can’t happen for you – and it won’t. Sit down and write a financial and a sound business plan. Local Chamber of Commerce can give all the info you need to get started. If you believe that you will succeed you’re right, if you believe that it won’t work, you’re right also.

To summarize, you have heard people’s story how they’re making a fortune on the internet and how easy it is but the reality is some stories are NOT out of this world or unrealistic but it just doesn’t happen overnight. You just have to apply a bit of common sense into it, find what you love to do, have a game plan, stay focus and you my friend might find the right opportunity to make all your dreams come true.

There are a few secrets that I’d like to share with you. You may have been privy to a few of them before. Actually you may have heard of all 4, but I can promise that you will finish each article with a fresh perspective. I will show you how 4 simple secrets can create a powerhouse web business. This is the first part of the 4 article series.

Before I divulge the vault of successful web business secrets I must warn you of one thing. All the information in the world will not take the place of determination and persistence. A web business is just like an offline business. It takes hard work and resolve to succeed. However working smart is heads and tails better than plain old working. These 4 secrets will turn any smart working, dedicated average Joe or Jane into a successful web business owner.

Web Success Secret #1) Content is king.

Heard that before? I know I have. The thing I never knew was how to use content to my advantage. Content is useless unless it is optimized for the search engines. It must also be optimized for your reader. You have two customers- readers and search engines. You must satisfy both with the same exact content. Content is king only if you have exact and highly specific keywords placed in correct locations. Unfortunately the hard part is determining what keywords to use.

A keyword can be a single word or a phrase. It is the term that web surfers use to search for information. Place yourself in their shoes and try to discover what search terms they use. You must then evaluate the search term. How many people search using that term? How many sites already deliver information on that search term? Simple demand and supply rules. The more demand with the less supply equals more profitability. You have several options for determining keywords and their profit potential.

Search yourself, pay a company to search for you or have your hosting company do a complete keyword search for your niche or web business topic. If your hosting company does not offer this service I recommend you switch to a plan that does. This feature alone can make or break your business’ future. If you would like my recommended hosting plan, please contact me. Without a proper keyword search and analysis you may as well forget about becoming successful with an Internet business.

Investing in this one secret is literally the start of planning your website. Your next action step is to plan your site layout based on the 50-175 high-demand and low-supply keywords. Your site should be structured in three tiers. Tier one is your home page. Tier two is made of all of your main topics and also constitutes your navigation bar buttons. Tier three keywords are sub-topics of tier two pages. Organize your 50-175 keywords into three tiers. Doing this makes it easier for visitors to navigate through your site and it makes it easier for search engine spiders to find all of your pages. Search engine spiders do not like to fish around for all of your pages and links.

This is why many sites offer a “site map”. A site map is one page that contains links to all of the content pages. This is a fine route to take; however most people agree that pages with a lot of links on it are valued less than content pages that casually link to other content pages. Using three tiers allows you to go from topic to sub-topic to sub-sub-topic all by natural in-content links. For example, tier 1 is the homepage on a fitness site. Tier 2 is a page all about cardio activity and its benefits. A tier three page off of that tier 2 page is about different treadmill routines.

Do you see how the site visitor would like this structure? They click on “Cardio” and are given links to more specific pages about cardio topics. Search engine spiders like the three tier structure too. It means they do not have to dig through layers and levels of useless links. There is even more to content than finding profitable keywords and structuring your site into easy-to-navigate tiers. You must optimize each and every page on your website to perform well and rank high at search engines. Many people devote their working life to optimization secrets.

A full length article just on optimizing is possible. Heck, a full length book is possible. My recommendation is to use a hosting company that automatically teaches you how to optimize web pages for the engines. Doing that will cause less headache and frustration and it will keep you focused on building content. A quick education in optimization: place your specific keyword in the file name, title, description and keyword section of your page. Then sprinkle the keyword throughout the content. Also provide a link using your specific keyword in the link text.

If all of this has you spinning your head, I recommend going the hosting company I use. They literally teach you to build a website using blocks. It’s all simple and easier than you think. There is one last piece to content.

It must effectively pre-sell your product or service and position you as the expert in your field. When your website has 50-175 optimized pages for your visitors to read through it will start to position you as the expert. Your site will become known as the place for information about (insert your niche).

When visitors find your site through search engines they are seeking information about a problem or question they have. If they land on your site and you try to sell them something right away one thing is sure- they click the back button and find another site that will give them information. This is why pre-selling your product or service is paramount. Give your visitors what they want. Answer their question and in the process let them know about your services and products. All of the information develops rapport and trust with your site visitor. It positions you as an expert. It keeps your visitor on your site longer since they are actually reading content.

Search engines notice this and rank you better. How well your site can keep visitors is known as “stickiness.” Your site must attract and keep visitors for as long as possible. Provide content that pre-sells your products, positions you as the expert and focuses on highly profitable keywords. You cannot go wrong with your web business if you do those things.

The secret to content is to satisfy both your visitor and search engines. Lose one or both and you are doomed. As I mentioned earlier, it is best to work smarter and not harder. Your hosting company should be providing most of these services to you free of charge. There are a small few that do this, but it is well worth the investigation. Contact me for further resources and information. Having a successful web business starts with effective content.

Tune up your website popularity and increase targeted visitors with one of the best SEO services.

“Content Is King”… and will remain ‘King’ for as long as the Internet exists and is for this very reason WHY you’d be smart to build a network of these sites for yourself to profit from for years to come.

Let me ask you this… “What do most people go online for?” If you said “INFORMATION” – then you are absolutely right.And besides, that IS and always will be the Internet’s primary purpose and will always be one of the main reasons why people come online to search for. So, with that said, you should now have a good idea as to why Niche Content Sites are the way to go if you are looking to build a network of sites that will produce a nice residual income for years to come and will steadily grow over time on there own all by using other peoples content and products.

Now that you have the idea, for the rest of this article I’d like to share with you my 5 TOP reasons you should seriously think about building your own network of Niche Content Sites of your own, and then at the end will reveal to you a few examples of what kinds of Niche Content Sites you can build.

Reason #1. Search Engines absolutely love them.
If you don’t know by now Search Engines love content and what do Niche Content Sites contain? That’s right… Content. The more content you have to offer, the more pages you’ll get listed within the search engines, which then gives you more exposure to your target audience from within the search engines and more chances for you to profit, which I’ll explain in more detail in a few minutes.

Point being, this is a great way to grow your business and give your audience what they’re looking for all at the same time, Plus… to get the Search Engine spiders to return for regular indexing.

Reason #2. Your Niche Content Sites will grow effortlessly.
Content is literally the FUEL that powers the net and even more so is one of the most effective ways to grow your own business online. What I mean by that is there are literally thousands of content publishers out there on the web looking for places to submit their content for publication. So depending your niche, you will always have an abundance of content to continually grow your network of Niche Content Sites no matter who your target audience is.

I will also be giving you some examples of some Niche Content Sites towards the end of this article to give you some idea of what to expect.

Reason #3. The information is targeted towards your Niche.
Niche Content Sites are just as the name depicts and even more so the information inwhich they contain primarily target your target audience and feed their hunger for information. Remember what I mentioned earlier about why people come online in the first place.

Your simply giving them what they ready want and making a profit from it at the same time which I’ll explain in more detail in the last two segments of this article.

Reason #4. Get paid for other peoples work.
With the rising popularity of Google’s Adsense program and the profits that can be made from other peoples content using Google Adsense, this gives people all the more reason to build a network of Niche Content Sites because of the residual income you can make through Google’s Adsense program.

The trick is this… the more pages you have listed, the more opportunity you have to generate BIG Google Adsense cheques, all from someone else’s work.

Reason #5. Get paid through targeted affiliate programs.
Want to get paid between 30 – 70% again by offering targeted affiliate programs about the content within your Niche Content Sites? That’s right, get paid for referring other peoples products that directly reflect the content inwhich your Niche Content site offers and what your target audience is looking for.

By having a Niche Content Site with targeted content, this gives you a great opportunity to help Pre-Sell your target audience to want to get more information, Information inwhich they have to ‘Pay For’ which is where the targeted affiliate program you choose comes into play.

Now… are those 5 reasons enough for you to get started with your own network of Niche Content Sites? Only you can answer that question. It’s reason enough for me, and the real cool thing is you don’t have to produce any of the content yourself and you can use other peoples products to make a profit, Plus… Google Adsense.

Just imagine what a network of 30 to 50 of these sites would bring in. I could ramble on but I think you get the picture. Before I go though I said I would give you a few examples of what a Niche Content Site might be so here are the two I would get started with – Article Directory or a Niche Blog. Article Directories will target Multiple Niches where as Niche Blogs will only target One. So, you have a choice. Now, all you have to do is make a decision.

Discover the best website promotion techniques to increase the number of visitors to your website. Get your site seen today with the help of an ultimate SEO company.

Posted by: hamsaseo | April 6, 2010

The Real Secret To An Internet Marketing Seed

This article outlines what it takes to create an Internet Marketing product that will turn into an Online empire.

It is vital to create a product that will allow you to eventually expand into other markets. The goal is for the people who initiallly buy your product to also buy your next products. Since you have proven that you can be trusted by delivering a product to your clients they love it should be much easier to obtain their business when your new item hits the online marketplace. We need to understand a seed is truly important indeed. You need to see your first product as that seed.

You see this is about creating an Internet marketing kingdom, a virtual empire of products that all start with one tiny seed that is planted in the fertile soil of those hearts that are eager for your particular product. For example, I am in the process of creating a set of onlline videos where I teach students the various techniques needed to speak English.

My area of expertise lies in the field of ESL(English as a second language) of which I have been blessed to have over 10 years of experience teaching to adult learners. My target market would be foreign adults who wish to learn English via video. I realize though that if I wish to branch out and sell different yet similar products later I will have to pick a product that these learners would also enjoy. This led me to recall the great end of the semester food parties in the classes that I taught where both myself and my students brought in dishes from other countries that many enjoyed.

Now I know that my second product launched will be an esl cookbook with recipes submitted from actual students. The cookbook will be sold to other esl students online. Branching out even further, a cooking forum would be established as well as an online cooking class with graduates of my esl video courses eventually teaching the course. It is amazing to see how all this began from the planting of one little seed. The online esl videos seed grew to become a cookbook, an online cooking school and a cooking forum. As we all know marketing is a numbers game and the bigger number of people you have on your marketing list the better your chance of survival and dominance.

Think about your online marketing seed before you plant it. You want to plant something that will grow into something huge. When you look into the jungle you see an incredible array of trees. That is what you should want your seed to turn into. The trees in your Internet jungle will be represented by the vast amount of names on your email list who want your first and additional products. The product you create should also appeal to as many people as possible.

I know those who may not be interested in esl may be interested in cooking and vice versa. I could use the cooking bait to reel in the esl fish and use the esl bait to reel in those who love cooking. When your Internet marketing seed is sown you will reap the harvest of personal freedom. This translates into having the freedom to spend time doing what is really important. Even though I am blessed to be doing well working from my home right now, my goal is to create an online marketing kingdom. God is of course the king, I am the king, my wife is the queen and my daughter is the princess.

I plan to give my little girl the choice to attend college or as the princess of the family become the boss while the queen and I enjoy our travels. It all starts with that tiny Internet marketing seed. The Bible talks about having the faith of a mustard seed and what can happen if we have just a bit of faith.

We have to have dreams, big dreams and seeing those dreams become realities is quite inspirational and shows that this Internet marketing thing is real. No one in your circle of naysayers can argue with your results unless they choose to be up against the truth of your success.

Posted by: hamsaseo | April 2, 2010

Tips to Increase Ranking and Website Traffic

1.
It is worth cataloguing the basic principles to be enforced to increase website traffic and search engine rankings.

• Create a site with valuable content, products or services.
• Place primary and secondary keywords within the first 25 words in your page content and spread them evenly throughout the document.
• Research and use the right keywords/phrases to attract your target customers.
• Use your keywords in the right fields and references within your web page. Like Title, META tags, Headers, etc.
• Keep your site design simple so that your customers can navigate easily between web pages, find what they want and buy products and services.
• Submit your web pages i.e. every web page and not just the home page, to the most popular search engines and directory services. Hire someone to do so, if required. Be sure this is a manual submission. Do not engage an automated submission service.
• Keep track of changes in search engine algorithms and processes and accordingly modify your web pages so your search engine ranking remains high. Use online tools and utilities to keep track of how your website is doing.
• Monitor your competitors and the top ranked websites to see what they are doing right in the way of design, navigation, content, keywords, etc.
• Use reports and logs from your web hosting company to see where your traffic is coming from. Analyze your visitor location and their incoming sources whether search engines or links from other sites and the keywords they used to find you.
• Make your customer visit easy and give them plenty of ways to remember you in the form of newsletters, free reports, reduction coupons etc.
• Demonstrate your industry and product or service expertise by writing and submitting articles for your website or for article banks so you are perceived as an expert in your field.
• When selling products online, use simple payment and shipment methods to make your customer’s experience fast and easy.
• When not sure, hire professionals. Though it may seem costly, but it is a lot less expensive than spending your money on a website which no one visits.
• Don’t look at your website as a static brochure. Treat it as a dynamic, ever-changing sales tool and location, just like your real store to which your customers with the same seriousness.

Posted by: hamsaseo | April 1, 2010

Tips To Get Repeat Web Traffic

1. Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can even put a date counter on the page to show when it was last updated.

2. Offer additional value on your website. For affiliates and partners you can place links to their sites and products and ask them to do the same for you. You can also advertise their books or videos, if these products relate to your industry and are not in competition with your own product.

3. You can allow customers to ‘opt in’ to get discounts and special offers. Place a link on your site to invite customers to ‘opt in’ to get a monthly newsletter or valuable coupons.

4. Add a link to your primary page with a script ‘Book Mark or Add this site to your Favorites’.

5. Add a link ‘Recommend this site to a Friend’ so that the visitor can email your website link, with a prewritten title, “Thought you might be interested in this”, just by clicking on it.

6. Brand your website so that visitors always know they are on your site. Use consistent colors, logos and slogans and always provide a ‘Contact Us’ link on each page.

7. Create a ‘Our Policies’ page that clearly defines your philosophy and principles in dealing with your customers. Also post your privacy policy as well so that clients know they are secure when they visit your site.

8. Create a FAQ page which addresses most of the doubts and clarifications about your product or your company that are likely to be asked. This helps to resolve most of the customers doubts in their first visit to your site.

8. Ensure that each page on your website has appropriate titles and keywords so that your customer can find their way back to your site if they lose the book mark.

9. Never spam a client, who has opted for newsletters, with unsolicited emails. Later if they decide they want to ‘opt out’ of the mailings, be sure you honor their request and take them off the mailing list. They may still come back if they like your products. But they will certainly not come back if you continue to flood their email box with mails they no longer wish to receive.

Posted by: hamsaseo | January 15, 2010

Search Engine Optimization With Higher Ranking Sites

Introducing a website that is Search Engine Optimization on Internet is not that much easy. Especially, if you are in business, then promoting is difficult task. For an excellent SEO contributor it can be a hectic task and those who are fresher’s for less experience, the task might be tough. So that one should select for a company that provides professional Search Engine optimization services.

A professional SEO services contributor must work for different sites. So that he will be having an experience of marketing different sites. This will assist your site in getting higher ranking in less time. Secondly, if you hire professional Search engine optimization Services Company, they begin working for your site from the day one.

Their designing work starts from the beginning stages. The site is designed keep in mind how the web crawlers and how user friendly will work it is.
Additional they write SEO content which will establish and promote the site and is helpful in selling your products or items and services. By connecting each and every page on the site by building appropriate links. Meantime, they do the industry analysis and get a set of key phrases that will help in establishing the sites ranking. They will build the Meta titles, so that the crawlers came to know how the site is working.

As we recognize that the aim of a SEO is to promote your site, so their responsibility to get the positive result for the site. If you cannot see your site in the top positions, don’t worry. A professional SEO service contributor using his knowledge will plan a strategy for a long term. So from time to time he will be producing the required changes to await and respond accordingly.

IF any other client, you would be thoughts like me others would be present in the industry then how the professional SEO services for each client vary. It’s a complicated situation for the service provider but still they make all effort to improve search results for every client.

To choose an excellent Professional SEO Services contributor pay careful interest to their process and transactions. Request them for list of trial work for and check if they are selling the things for a new client, then think twice by hiring them. At several point of time kind of query linked to web promotion comes to your mind ask on it. Your only anxiety is to recover business activity and earn more income. A superior search engine optimizer will pay close attention to your needs and help in achieving you the business goals. Wish you success and good luck for great business.

All website needs to consider SEO Services for growing its online business. Professional SEO services can help websites reach better placement on main search engines.

There are some major benefits you get from professional SEO services:

Increase visibility among customers. Increase traffic to your website. Increase your market share. Dominate your competition. Increase return on your investment.

Sequentially to deliver professional SEO services, the majority of the website optimization firms have a brilliant panel of SEO experts, internet marketing specialists, content developers, web designers, and other service workers who are experts in the field. They use a variety of techniques and tools for optimizing your website and establishing your search engine rankings.

Professional SEO services contain:

  • Keyword research
  • Website design and maintenance
  • Website optimization
  • Search engine and directory submissions
  • Regular monitoring and maintenance of website ranking reports
  • Execution of linking strategy
  • Blogging
  • SEO consulting
  • Web analytics
  • Search Engine Marketing
  • Search Engine Optimization

SEO services

Your goals of achieving excellent web search results can be attained with the help of a professional website optimization company. These firms will guide you through the entire SEO process, from researching keyword to keyword reporting to specialize web analytics – all within the fixed time frame and budget.

Posted by: hamsaseo | August 28, 2009

Web Promotion Services In India

Web promotion services mainly deals with distribution of information on an entrepreneur’s business activities and services, and to boost the number of spectators visiting the website.

Web promotion services also make sure that the website appears in most of the search engines. Services contain web design, company’s logo design (optional), multimedia, media campaign, customer interface, page optimization, and search engine optimization.

The best way to make sure more customer traffic into a business site is to place ads on other websites that direct the user near to the business. This is completed by the way of providing links within the ads.

The ads can be banner ads, pop-up ads, or any number of additional kinds of ads. New internet advertising techniques are being invented every time. Study up on the latest trends and choose a pathway.

Search engine optimization compact with making sure that consumer are seeing your business in the listings of such admired search engines as Google, Yahoo, and Dogpile. When somebody is looking for thing or service your online business offers, they will more likely discover your particular site if your site is listed faster to the top of the results list.

Consecutively to optimize search engine outcome for your business, the keywords emotionally involved to your website must closely match what users are glance for. An SEO (search engine optimization) expert has enormous lists of these words at their discarding, and can make suggestions for changes.

The new methods are all functional as well. Use all of the above techniques in concert to ensure highest traffic to your site, and observe your profits increase.

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